Heidi Rao_12-2023

Professional Event Coordination for Hunting, Shooting & Outdoor Adventures

With over 30 years of proven experience, Heidi Lyn Rao delivers full-service event coordination that turns ideas into successful, capacity-filled outdoor experiences. From statewide workshops and family festivals to customized safety training and mentored hunts, every event is designed to be safe, welcoming, educational, and memorable.

Event Coordination Experience

  • Over 30 years coordinating large-scale outdoor education events, workshops, festivals, and outreach programs across Texas
  • Full event lifecycle management: budgeting, contract negotiation, vendor relations, and sponsorship development
  • *Designed and maintained event promotions and social media advertising campaigns *
  • Recruited, trained, and managed teams of 50+ staff and volunteers per large event
  • Coordinated 31 statewide Becoming an Outdoors-Woman (BOW) workshops (2010–2025), reaching maximum capacity of over 200 attendees each event, introducing over 7000 women to hands-on outdoor experiences
  • Founded and directed the annual Take Me Outdoors Houston festival at Discovery Green in Downtown Houston (2009-2025), reaching thousands of families each year with hands-on outdoor activities
  • Organized hunter education instructor conferences, mentored hunts for adults, women and youth, National Archery in the Schools programs, Student Air Rifle programs, and specialized safety training (including offshore presentations for Gulf of America oil platforms and firearm safety during Houston Rodeo)
  • Assisted in planning and hosting the 5-day International Hunter Education Association (IHEA) Annual Conference in San Antonio, TX – with over attendees from across the US and several other countries.

Why Choose North American Outdoors for Event Coordination?


  • Proven Track Record — Events that fill quickly and deliver measurable results (new hunters, shooting enthusiasts, and outdoor enthusiasts).
  • Full-Service Support — From concept and planning to volunteer recruitment, logistics, marketing, and on-site execution.
  • Inclusive Focus — Emphasis on safe, welcoming environments for beginners, women, families, and youth.
  • Ongoing Commitment — Continuing the mission through North American Outdoors with firearms training, outreach, and new event opportunities.
Heidi _ BOW Rockport 2022

Let’s Build a Customized Event for You Today!

Whether you need a women’s-only shooting event, a family-friendly outdoor festival, a corporate safety training day, a mentored hunt, or a completely customized program built from the ground-up, Heidi can help bring your vision to life with professional planning and execution.

Ready to create an impactful event?

Contact Heidi today to discuss your ideas.

Email: Heidi@NorthAmericanOutdoors.org

Phone: (281) 435-0569